Doing business in Australia, like in many other countries, involves considerations related to intellectual property (IP) protection. Intellectual property refers to creations of the mind, such as inventions, literary and artistic works, and symbols, names, and images used in commerce. Protecting your intellectual property is crucial to ensure that others do not use or profit from your ideas and creations without your permission. It’s an investment in safeguarding your innovations and ensuring that you can reap the benefits of your hard work and creativity.